March 22, 2024 Fujifilm has been on a tear lately. Their X100 VI is flying off the shelf, with waiting lists that are months long. But the story of the camera is about more than sales and influencers. It's a story about how a camera changed the course of a company. "We wouldn't be here if we didn't have the X100," says Fujifilm's Yuji Igarashi. "If that failed, we would have been in a very difficult position."My summary just scratches the surface. The whole story is even better. You can find it below.This week, we also have details on a new Leica, updates to our instant camera buying guide, and Camera Debate Madness is down to the final four polls!
— Shaminder |
| | ![]() | | Following the launch of the X100 VI, we interviewed Fujifilm's Yuji Igarashi and Jun Watanabe about the importance of the series, how they balance stills and video and what's going to drive the industry next. | |  | | The Fujifilm X100VI Limited Edition will go on sale in the US from March 21-23, with only 300 units available to US buyers. We'll update this article with information on other markets as it becomes available. (UPDATE: UK moves to ballot via e-mail list) | |  | | Instant cameras continue to grow in popularity. There's more than just FujiFilm's Instax line to choose from, with offerings from Kodak, Leica, Lomography, Canon, Polaroid and some indie projects joining the fray. With prices ranging from $50 to several $100s, we help you pick the right one for you. | | | Because a new-to-you lens can provide the fresh perspective you need to take your photography to the next level. | | | | Leica has announced it will make 200 black anodized versions of its M-Summilux 35mm F1.4, a 1960's design reintroduced in 2022, at a cost of $10,495. | | | | Camera Debate Madness of March
Do you have a question you'd like to see in this section? Email me.
One of the debates came down to 1 point; here it is:
Would you rather have a 100MP camera that shoots 5fps or a 30MP camera that shoots 100fps?Dale: That's a tough call. I don't need high fps most of the time, but when I do, I really need it. I'm continuing my project to become a reasonably skilled rodeo photographer, and 5fps just wouldn't cut it. So give me the 30MP camera with faster burst rates. Besides, I can't think of many cases where I personally need more than 30MP anyway. Richard: I really don't need 100MP, but there might, very occasionally be some value for me, which I can't say for 30fps. That said, I'd probably go for the lower resolution if the video was better. Shaminder: I feel I don't really need large burst rates because I don't ever really use them (unless I'm shooting baseball). I learned during the film days and my first paid assignments were during the film days, so I became very selective about when I pressed the shutter (film was expensive 20 years ago too).
| 100MP at 5fps | 30MP at 100fps | | Reader poll result | 53.8% | 46.2% |
| 27 pts | 23 pts | | DPR Editors picks | 33% | 66% |
| 13 pts | 26 pts | | Coin flip | 100% |
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| 10 pts |
| | TOTAL | 50 pts | 49 pts | | 100MP at 5fps wins |
| | | | Your (and our) most off-the-wall camera debates. We're down to the last four debates. Vote to help decide who wins. | | | | Why is it called an F-stop? How does a flash work? What is the oldest camera in history? No question is too big or too small. What do you wonder about photography, video, history, culture, gear or creating? Submit your questions to our survey and we'll investigate the answers in upcoming articles! | | | | We're working on finishing up our review of the Panasonic S5II and S5IIX cameras, so when we went to Japan last month to attend the CP+ camera expo, we took the S5IIX along for the ride for some additional testing. Check out our sample gallery, and stay tuned for our review in the coming weeks. | | | | | |
